Google Ads PPC Training
We provide two levels of PPC training packages. You can choose between our beginner level or our bespoke PPC workshop.
Lets discuss your training needs
Beginner PPC Training
This online training session provides everything you need to provide Google PPC training for you or your team. It is ideal for those who are looking to get started with Google Ad PPC advertising or have some previous experience and are looking to stay up to date with industry best practices, in the comfort of your own home or office.
Taking place virtually over 2.5 hours, our Google-certified experts will run through best practices, optimisations and how to set yourself up for success with Google Ads. After the course, you will receive a copy of the training presentation and ongoing support from our PPC team.
What will you learn?
- Account structure best practices
- Importance of settings to align with objectives
- Account optimisation and strategies
- Overview of Display Network
- Insight into other PPC platforms
Our PPC Workshop
Looking for a more tailored training session that is bespoke to your business and Google Ads account? Our Google Ads PPC training workshop is a 3 step process; initial account audit by one of our specialists, followed by a presentation on findings and opportunities, finishing with a practical session to implement changes.
We will conduct a comprehensive audit of your Google Ads account to provide you with a tailored training session based on your current account performance. The session will highlight areas for improvement, opportunities for growth and help implement best practices across all elements of the account.
Duration: 1 day
Agenda
Theory/Audit findings
- KPIs & Objectives
- Current performance
- Areas for improvement
- Opportunities for growth
- Ongoing optimisations
- Best practices
Practical
- Implement proposed changes in Google Ads or Google Ads Editor
- Agree on next steps and strategy of account
What are the benefits of a training course or workshop?
Actionable Training
Using insights learnt on the day you can go back to the office with great ideas to implement.
Increase your Value
Learn new skills or expand your existing knowledge to help increase your value to your employer.
Learn from Professionals
You’ll be learning from an experienced professional who has years of knowledge to share with you.
Full Training Documentation
Don’t worry about hastily making notes, everything discussed will also be emailed across to you.
Attendance size
For up to four people per class. For larger groups please contact us to discuss.
We also provide training across Google Analytics, SEO, Google Tag Manager and more. Discover our digital marketing training packages.
Get in touch.
Let’s chat today about how we can assist you with your GA4 Setup or migration.
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Book a meeting with HarleyFor partner enquiries:
Book a meeting with Gav